Privia PX-720 Introduction by Casio

I shot, edited, and distributed this video. I was the first person at Casio to create and use a YouTube for marketing purposes. This video was used by the sales team to land a 10 million dollar order. Later it became the basis of a video that was presented on 8" digital frames at the retailers. The video was trans coded to play on Kodak Digital Frame which had a unique auto-repeat feature. It was very useful as a display tool. The sell through of the product was increased. 

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PX-800

All Privia movies were on a DVD which contained a long movie. My task was to capture the content of DVD in the computer, edit to create small movies for each product. I then transcoded the video and uploaded them to Youtube and Privia Piano website. 


I was the first person at Casio to use social media for marketing.

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Privia PX-110

I received the source DVD and performed editing, transcoding, and distribution to Youtube that I created as well as the Privia website. I was the first person at Casio to use social media for marketing.

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Digital Piano has Evolved

I help to produce this video for Privia Piano, a division of CASIO AMERICA Inc.

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Casio Calculator Educator Support

I was asked to edit videos for Calculator division of Casio AMERICA Inc. I converted the DVD source into a smaller clips for presentation on Casio Education website. I also created the YouTube channel for Casio Education. It was the first YouTube channel that CASIO AMERICA ever created. 


"Train the teachers" program on the usage of Casio Calculators testimonials from teachers. Casio professional development provides material to teachers.

Casio is in a struggle to gain market share from Texas Instrument brand calculators in the North American market.

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Casio Education Classroom Technology

I was asked to edit videos for Calculator division of Casio AMERICA Inc. I converted the DVD source into a smaller clips for presentation on Casio Education website. I also created the YouTube channel for Casio Education. It was the first YouTube channel that CASIO AMERICA ever created. 

Casio is in a struggle to gain market share from Texas Instrument brand calculators in the North American market.

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Student & Teacher Success with Casio Calculators

I was asked to edit videos for Calculator division of Casio AMERICA Inc. I converted the DVD source into a smaller clips for presentation on Casio Education website. I also created the YouTube channel for Casio Education. It was the first YouTube channel that CASIO AMERICA ever created. 

Casio is in a struggle to gain market share from Texas Instrument brand calculators in the North American market.

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Making the Switch to Casio

I was asked to edit videos for Calculator division of Casio AMERICA Inc. I converted the DVD source into a smaller clips for presentation on Casio Education website. I also created the YouTube channel for Casio Education, which was the first YouTube channel that CASIO AMERICA ever created. 


Casio is in a struggle to gain market share from Texas Instrument brand calculators.

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Casio Graphing Calculator

I was asked to edit videos for Calculator division of Casio AMERICA Inc. I converted the DVD source into a smaller clips for presentation on Casio Education website. I also created the YouTube channel for Casio Education. It was the first YouTube channel that CASIO AMERICA ever created. 

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Casio XJ-S35 Super Slim Projector (USA Version)

I was asked to edit videos for Projector division. I converted DVD source for presentation on Super Slim Projector website, an edited DVD with matching label/case that was sent to dealers as well as upload to online video hosting sites like Google Video. It was the first time CASIO AMERICA edited video using in-house staff. I created workflow, process and procedures to shot, capture, edit, distribute and archive videos at CASIO AMERICA. 


Two versions were made of this video were made. One using USA measurements and another using metric measurement system. 

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Casio XJ-S35 Super Slim Projector (Metric Version)

I was asked to edit videos for Projector division. I converted DVD source for presentation on Super Slim Projector website, an edited DVD with matching label/case that was sent to dealers as well as upload to online video hosting sites like Google Video. It was the first time CASIO AMERICA edited video using in-house staff. I created workflow, process and procedures to shot, capture, edit, distribute and archive videos at CASIO AMERICA. 


Two versions were made of this video were made. One using USA measurements and another using metric measurement system. 

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