Wednesday, June 25, 2008

Privia PX-720 Introduction by Casio

I shot, edited, and distributed this video. I was the first person at Casio to create and use a YouTube for marketing purposes. This video was used by the sales team to land a 10 million dollar order. Later it became the basis of a video that was presented on 8" digital frames at the retailers. The video was trans coded to play on Kodak Digital Frame which had a unique auto-repeat feature. It was very useful as a display tool. The sell through of the product was increased. 




###

Friday, June 13, 2008

PX-800

All Privia movies were on a DVD which contained a long movie. My task was to capture the content of DVD in the computer, edit to create small movies for each product. I then transcoded the video and uploaded them to Youtube and Privia Piano website. 


I was the first person at Casio to use social media for marketing.




###

Tuesday, June 10, 2008

Privia PX-110

I received the source DVD and performed editing, transcoding, and distribution to Youtube that I created as well as the Privia website. I was the first person at Casio to use social media for marketing.





###

Saturday, June 7, 2008